Maxxis Sponsors 2012 Australian Open
1/27/2012For the second straight year, Maxxis is an Official Sponsor of the Australian Open, the largest sports event in the southern hemisphere. The company is also the Official Tire of the Australian Open, held this year from January 16-29.
Seen by hundreds of millions of TV viewers around the world, Maxxis’ signage is displayed in Rod Laver Arena (Centre Court). The terms of the sponsorship deal also allow the company to use the Australian Open logo in marketing materials and promotional activities.
Spectators and tennis fans the world over have been thrilled by the match-ups on offer this year, including the exciting semi-final set between Rafael Nadal and Roger Federer, and Novak Djokovic’s tie-breaker over Andy Murray, setting up what is potentially one of the best finals in Australian Open history. Over the years, the Australian Open has featured some of the sport’s most legendary players, including Nadal, Pete Sampras, Rod Laver, Ken Rosewall, John Newcombe, Andre Agassi, Roy Emerson, Margaret Court, Steffi Graf, Martina Navratilova and Evonne Cawley.
Maxxis is proud to sponsor this world-renowned sporting event, and wishes the best to all the athletes.
Maxxis International has supplied high quality tires to both original equipment and aftermarket customers for over 44 years, with a product range that includes tires for automotive, light truck, motorcycle, ATV, bicycle, turf and industrial use. The company has operations in Asia, Europe and North America, and its products are distributed in approximately 170 countries.
